SOGO Active
SOGO Active is powered by a dream-team of partners who are passionate about getting Canadian youth active, and Sport North Federation is very proud to be involved as the coordinator for the Northwest Territories. The SOGO Active partners include:
· ParticipACTION, the national voice of physical activity and sport participation.
· Provincial and Territorial organizations like Sport North Federation who will coordinate the delivery of the program within their jurisdictions.
· Community-based, grassroots organizations that will provide the local facilities, equipment and resources for youth to get active.
· Youth Groups will design, implement and evaluate activities that engage other youth and encourage peer leadership.
How does it work?
· Teens 13-19 create a unique profile for themselves on www.sogoactive.com where they can network and find a range of traditional and non-traditional activities that fit their needs, interests and lifestyles.
· Local organizations can support youth groups with access to active living facilities, equipment and resources register as Community Hosts on www.sogoactive.com where they become visible to youth participants.
· Youth participants set and track their active living goals online, as well as network with peers and arrange group activities.
· From November 2008 to June 2009, over 1,000 SOGO Active participants will be selected by Coca-Cola to carry the Olympic Flame in the Vancouver 2010 Olympic Torch Relay.
· Torchbearer spots will be awarded by Coca-Cola through random draw among eligible SOGO Active participants as well as identification by Community Hosts for youth who have demonstrated outstanding peer leadership or have overcome significant barriers. Youth earn additional entries for each week that physical activity goals have been met.
· Funding is available for youth groups who express a specific need for resources and meet specific criteria.
· Following the Torchbearer Incentive Stage (2008-2010), the Legacy Stage (2010-2012) will sustain and foster ownership within youth groups and communities.
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